About
S S Sashikiran is an AI Product Manager and UX Design Strategist based in Chennai, with over a decade of experience building the products, design systems, and AI workflows that decision-makers trust.
Sashikiran operates at the rare intersection of business understanding, design thinking, and engineering mindset. He specializes in translating dense domain complexity from enterprise analytics to high-velocity human experiences. Across his strategic roles at LatentView Analytics and prior design leadership at To The New, he has shaped experience strategies for global category leaders including Amazon Prime, SoftBank, ViralGains, Maruti Suzuki, Magnum, L&T, Tata Play, Bally's Interactive, Denso and Guvi across domains - OTT, Ad-Tech, Ed-Tech, e-commerce, FMCG, Supply chain and finance.
Beyond shipping enterprise-grade platforms, Sashikiran is actively defining the future of product craft in India by his 7S Design Framework. As an Executive MBA alumnus of IIM Raipur, his influence extends far past the interface and into the broader product ecosystem. Having mentored over 500+ product designers and reached more than 30,000 learners through workshops and webinars, he stands among the premier voices in Tamil Nadu and across the nation shaping not only how intelligent digital products are built today, but how the next generation of product and design leaders will think, build, and lead tomorrow.
Experience
Impact
Tech Stack
Framework
My compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels innovation and precision - ensuring the product journey aligns seamlessly with user desires.
A handbook for UI/UX designers, product managers, design leaders, and entrepreneurs - connecting business goals, behavioral design, and scalable experience systems through seven stages: Study, Specify, Strategize, Scope, Solve, Stylize, and Scan.
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Gallery
Mentoring
Guiding designers and product thinkers through craft, career clarity, and real-world product judgment.
Certifications
Ventures
Early products built, shipped, and retired - remembered for what they taught about users, growth, and timing.
A gamified, skill-based education platform founded to help learners practice, compete, and grow - with Edu Jobs to match professionals to aligned roles. At its peak in 2016 - 2018, the website drew 2 lakh+ monthly visitors; the Android app crossed 1,000+ downloads in its first week. Both the site and the app were wound down by 2020.
Testimonials
What impressed me most was Sashi's mindset - he thinks beyond pixels and screens. He proactively contributed to strategic discussions, collaborated cross-functionally, and continuously pushed for a higher standard in user experience. Sashikiran is a natural UX leader.
Collaborating with Sashikiran has been a game-changer for our e-commerce journey at Ahadhiyas LLP. As a digital strategist, he brought immense clarity to our brand vision and helped us streamline everything from UX to digital presence.
Sashi has a great ability to turn abstract requirements into user-friendly, scalable design solutions that stood out consistently. Whether it was simplifying complex workflows in Sova or crafting intuitive user journeys for 3GB Delta, he always approached problems with clarity and a strong sense of purpose.
I had the privilege of managing Sashikiran during his time at To The New, where he established himself as a high-performing UX designer with strong ownership. We worked on key initiatives including the Newology Design System, where he played a pivotal role in laying a scalable and consistent foundation.
What consistently impressed me about Sashi was his ability to bridge the gap between business needs and user experience with clarity and precision. He brings a strategic lens to every project - not just designing interfaces, but shaping entire product experiences with foresight.
Contact
Open to conversations on AI product, design systems, mentorship, and new ventures.
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